Real-estate management, 2018
Role: Product Lead

Showdigs (formerly “Bluejay Rentals”) allows apartment seekers to request on demand tours. Showdigs responds on your behalf to online inquiries and our team of professional Real-Estate agents will provide access to your properties within the hour.

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My Role

  • Researched personas, motivations, needs and requirements by user interviews
  • Lead designer on the property management platform that coordinated Agent showings with Prospects
  • Designed text messages-based workflow for interactive with prospects without the need to create an account
  • Designed multi-persona on-boarding flow (Managers, Agents, Prospects and Admins)
  • Calendar design that allows booking showings on slot-based calendar, later utilized as a showings calendar by other personas

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